ARTICLES - Category: Greenwashing

When discussing greenwashing, it can be difficult to draw a distinction between greenwashing vs. green marketing. While many consumers believe that they are the same thing, the reality is that they are two opposing entities in the world of advertising. As a team that is committed to true plastic sustainability and raising greenwashing awareness, Change......

Greenwashing is a deceptive form of marketing that is used by various companies and corporations to convince consumers that their products, aims, and policies are environmentally friendly even if they aren’t putting any real effort into sustainability or green practices. While greenwashing has been a tactic used by companies of all sizes for decades, the......